Thursday, 25 February 2010

TESCO private labels enter India through TATA Star Bazaar deal

Tesco has entered the Indian market, stocking its Tesco Value nappies at Star Bazaar outlets, according to international media reports. Tata Group, which owns Star Bazaar, plans to celebrate the supplier’s arrival with a blaze of publicity. "When we launch it, Star Bazaar is planning to make a bit of a splash,'' said Harjeet Drubra, the Finance and Strategy Director behind Tesco's entry. Shoppers at Star Bazaar’s seven hypermarkets in India will be offered 58 different Tesco products from Simply Organic biscuits to Fruit Infusions shampoo.
Source: Planet Retail
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2 comments:

  1. Unknown25 February 2010 at 00:26

    Thanks Ravi,
    This is interesting piece of information which you have shared, as i wasn't aware of the same.

    keep up the good work !!

    ReplyDelete
  2. Ravi Kant25 February 2010 at 00:35

    Thanks Shweta,

    Keep watching this space for more updates on brands, news and offers.

    Ravi

    ReplyDelete

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